Sunday, February 3, 2013

Top 5 Gmail Labs features for marketing and sales

Gmail Labs is a feature of Gmail wherein you can use experimental features before they become officially launched. Most of these potential features are developed so that the average user can save time and be more efficient in using the mailbox. This gives a better overall experience with email, as it’s now one of the most widely used forms of communication. Aside from being built for general purposes, Gmail Labs features can also be useful for marketing and sales processes. This stems from the fact that people involved in marketing and sales nowadays are constantly interacting with leads and prospects through email. In this article, I discuss...

Tips For Bloggers Before You Press that Publish Button

After you’ve written that amazing content and before you press that “publish” button, every blogger should take a quick assessment of their post and be certain that it’s ready to go.  Its all about referring to tweaking your article for the search engines (things like filling out meta tag data and making sure that any special characters like apostrophes and question marks don’t appear in the URL). We are also talking about not uploading images that are worthy of printing and framing but instead have been formatted to display efficiently on a computer monitor. So, where do you start? Some bloggers research their keywords and know exactly...

The 3 Wise Monkey Test for Business Communication

You probably know the 3 wise monkeys. See no evil Hear no evil Speak no evil You may see a shuffle in the order of the monkeys. And there are varying interpretations on the meaning. The western world leans toward a meaning of looking the other way You see evil – you hear evil, but you don’t speak up Eastern cultures interpret the meaning as refraining from evil Japan adds a fourth monkey with crossed arms – do no evil Whether your business communication is verbal or written, a positive spin endures. Check your business communication with the 3 Wise Monkey test. See No Evil There are all forms of evil in business communication. False...

Friday, September 7, 2012

How To Choose A Profitable Niche and My 101 Niche List

The first step to making money online is to choose a profitable niche. Your niche will be the market, industry or topic you are focusing on to build your online business. With so many options to make money online – focus is crucial. You want to choose a profitable niche and a business model then consistently work on implementing that business model until you are generating profits on a daily basis. It is easy to let the next new thing or other business opportunities distract you. Those that see success online, are the ones who stayed focused. In this lesson, I’m going to walk you through the process of niche research...

Friday, August 31, 2012

Take The Time to Build a Great Team

Many entrepreneurs get their start following in the footsteps of their parents. For Toronto entrepreneur Catherine Graham, the apple could not have fallen further from the tree. “I was raised in a very corporate family so I didn’t have any [entrepreneurial] role models, and it was not something that was taught in school at the time,” said Graham in interview. After obtaining her MBA, Graham joined eBay Canada as employee number four, and worked in management consulting before joining the startup space as Managing Director of promotional products company RIGHTSLEEVE, and Co-Founder and President of commonsku. Commonsku is a customer...

What to look out for when hiring employees

During many conversation with small business owners, We frequently hear the complaint: “We really need new employees, but we cannot find anyone good enough. The good ones are all with the large multi-nationals!” One can appreciate the frustration, but in my opinion, the statement is wrong. You will agree that especially those entering the workforce are frequently lured by the prestige of working for a large corporation. After all, many large companies have a well groomed image, supported by glossy brochures, brand awareness and well oiled PR departments. But the reality of daily life in these companies is often something entirely...

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